Mailchimp

  • Direct integration
  • Free plan
  • Subscribe

Subscribe respondents to a Mailchimp audience as they submit, map their answers to merge fields, and tag them so your journeys start with the right context.


How it works

From form to audience, with the answers attached

Map the email question to the subscriber and any other answers to merge fields or tags. Mailchimp receives the contact the moment the form is submitted.

  • Consent respected

    Only add people who ticked your consent question by making it a condition on the connection.

  • Tags from answers

    Turn a multiple choice answer into tags so segments build themselves.

  • Existing contacts updated

    If the address is already in the audience, merge fields and tags are updated rather than duplicated.

Setting it up

Three steps, about two minutes

Once per form.

  1. 1

    Open Integrations

    In the form, go to the Integrations tab and pick Mailchimp.

  2. 2

    Authorise and choose an audience

    Sign in to Mailchimp and pick the audience new contacts should join.

  3. 3

    Map fields and tags

    Choose the email question, map merge fields, add any tags, and switch it on.

If something looks wrong

Troubleshooting

The 3 things behind almost every support ticket on this connection.

Contacts are not appearing

Check the email question is mapped and that the connection condition, if any, is met. Mailchimp also rejects role addresses such as info@ by default.

Can I use double opt-in?

Yes. Enable it on the connection and Mailchimp sends its confirmation email before the contact becomes subscribed.

Does it unsubscribe people?

No. Onlyform only adds and updates contacts; unsubscribes stay in Mailchimp.

Grow your audience from any form

Available on every plan. Connect an audience and let every submission subscribe itself.